Pulsair Documentation

Features

Analytics Dashboard

See all your social metrics in one place. Track growth, engagement, and trends across platforms.

  • What: Unified dashboard for Twitter, YouTube, Pinterest, and TikTok.
  • Why: Instantly compare performance and spot trends.
  • How: Go to Dashboard, select a platform tab, and review the metrics cards and sparklines.
Pro tip: Click on a metric to see detailed trends over time.
PulsairSocial Analytics Dashboard Screenshot

Trends Snapshot

See what's trending across your connected platforms in real time.

  • What: Top keywords and hashtags from your recent posts and mentions.
  • Why: Stay ahead of conversations and spot viral topics.
  • How: Check the Trends Snapshot card on your dashboard.
Pro tip: Use trending keywords in your next post to boost engagement.
PulsairSocial Trends Snapshot Screenshot

Recent Activity

Quickly review your latest posts, mentions, and engagement.

  • What: List of your most recent posts and mentions.
  • Why: Monitor brand activity and respond quickly.
  • How: Scroll to the Recent Activity section on your dashboard.
Pro tip: Respond to mentions promptly to boost your brand reputation.
PulsairSocial Recent Activity Screenshot

Multi-Platform Integration

Connect Twitter, YouTube, Pinterest, and TikTok for unified analytics.

  • What: One dashboard for all your social accounts.
  • Why: Save time and get a holistic view of your brand.
  • How: Use the Integrations page or dashboard to connect each platform.
Pro tip: Connect all platforms to unlock full analytics and trends.
PulsairSocial Integrations Screenshot

Sentiment Analysis

Automatically analyze the sentiment of your social posts (positive, neutral, negative) using advanced AI-powered language models.

  • What: Sentiment is detected for each post using state-of-the-art natural language processing.
  • Why: Instantly see the mood of your audience and track changes over time.
  • How: Go to the Sentiment page to view donut charts, summary cards, and trends. You can refresh sentiment analysis from the UI, which triggers a backend process.
Pro tip: Use sentiment trends to inform your content strategy and respond to negative feedback quickly.
PulsairSocial Sentiment Analytics Screenshot

Empathy (Emotion) Analysis

Go beyond sentiment with emotion detection—see the distribution of emotions (joy, sadness, anger, etc.) in your posts and mentions.

  • What: Emotion is detected using advanced AI-powered emotion recognition.
  • Why: Understand the emotional impact of your content and audience reactions at a deeper level.
  • How: Go to the Empathy page to view emotion distribution charts and insights. Data is updated automatically or can be backfilled via script.
Pro tip: Track emotional trends to spot shifts in audience mood and tailor your messaging.
PulsairSocial Empathy Analytics Screenshot

For help connecting platforms, see Integrations.